Webinars
What Every Integrator Needs to Know: NSCA Webinars and Roundtables
Register for NSCA webinars and roundtables to learn more about industry-specific business issues, research and trends, practical tips, tools, strategies, techniques, and resources on a variety of professional development topics.
Upcoming NSCA Webinars and Roundtables:
Leading During Times of Uncertainty
Tuesday, Apr. 29 at 11:00am CDT
Leading an integration company isn’t easy. It’s further complicated during times of uncertainty. That seems to apply to the climate in 2025 as the integration industry looks to thrive amid global conflicts, questions about the economic impact of tariffs, and other factors.
NSCA member company leaders are equipped to take on leadership challenges.
Are you ready to lead with confidence and clarity in uncertain times? Join us for an enlightening and deeply practical interview/webinar where you’ll gain timeless tools and philosophies to thrive even amid chaos.
Discover the powerful strategies to shift focus, assign meaning, and act decisively in the face of challenges. Learn how the unique philosophy that “life happens for us, not to us” can turn adversity into a launching pad for personal and organizational growth.
We’ll also introduce the game-changing concept of becoming anti-fragile, ensuring you not only survive, but grow stronger when tested. If you’re a leader seeking to resilience and proactive action, this interview is your roadmap to becoming a stronger, more impactful leader—even in uncertainty.
Mark Fenner of RISE Performance Group, an NSCA Member Advisory Councilmember, leads a discussion aimed at empowering leaders in the NSCA Community to lead. Providing first-hand integration company leaders, John Laughlin of CTI will discuss these challenges with Fenner.
Don’t miss this opportunity to elevate your leadership and inspire your team to follow suit.
Speakers:
Mark Fenner
President & Founder, Rise Performance Group
Mark Fenner is a force multiplier, growth dynamo, transformative leadership expert, and coach for unstoppable mid-market companies. The mastermind behind RISE Performance Group, Mark’s journey spans more than 25 years as a sales leader in the software, technology, and services industries. In 2011, he founded RISE Performance Group to empower the growth-oriented leaders of mid-market companies to achieve more and give more. With a proven track record in propelling hundreds of organizations to build high-performing cultures, nurture world-class leaders, and push the envelope of profitability, Mark is a sought-after authority in leadership, organizational growth, and excellence.
John Laughlin
CEO & Owner, CTI
John Laughlin, CTS, is the CEO and owner of CTI, the largest privately owned AV integration and events company in the US. Founded in Saint Louis in 1988, CTI has over 1000 employees in 39 offices and completed over 3,500 projects in 25 countries in 2024. Fair, fast, and flexible, CTI has one mission: to provide a fantastic customer experience.
Leadership Succession Planning 101
Tuesday, May 13 at 11:00am CDT
The integration industry – particularly the NSCA Community – is great at a lot of things, but success planning isn’t necessarily one of them. Our industry boasts many strong company leaders, something that’s on display at NSCA’s Business & Leadership Conference. There are countless examples, however, of those strong leaders not preparing for a time when they no longer lead.
The integration industry needs to do a better job of succession planning. That means recognizing a leadership shift timeline; identifying future leader(s); and taking steps to prepare both the company and the individuals for that leadership transition. It’s such a big industry challenge that NSCA launched XBO Experience, a business conference specifically for those that have been tapped at future leaders.
This webinar is designed to help companies get started on a better succession planning strategy. Learn practical steps for creating a succession plan. Where should you start and how? How exactly do you identify future leaders that have a great chance at being successful? How do you prepare those individuals for leadership roles?
NSCA Director of Workforce Development Laura Janssen taps into integration company leaders who are navigating this challenge firsthand, along with succession planning expertise from Nikki Peduzzi, HR & Talent Acquisition Manager at NSCA member Automated Systems Design, Inc., and Marla Markoff of Insperity, an NSCA Business Accelerator. Together, they lead a discussion designed to help attendees make meaningful progress in their own succession planning efforts.
Speakers:
Laura Janssen
Director of Workforce Development, NSCA
Laura Janssen is the NSCA director of workforce development and has been with the company since March 2024. In her role, she focuses on increasing awareness for the systems integration industry to broaden the talent pipeline available to member companies. Laura works to streamline the process of connecting students, at any grade level, to this industry and potential employers, while also working to improve visibility of the industry to educational institutions.
With a degree in public relations from the University of Northern Iowa from 2014, Laura has a passion for helping others find where they fit in the job-world and knows first-hand how culture plays a huge role in someone’s career. While she has only been in this industry a short time, she grew up watching her dad install phone systems and learned at a very young age how diverse this industry is.
Marla Markoff
Manager, HR Services, Insperity
Marla Markoff has over 20 years of experience in learning & development and organization development across corporate, government, and consultative roles. She has worked in various industries, including non-profits, federal government, newspapers, and an international intellectual property organization. She holds a BA in Psychology from the University of Maryland and an MS in Industrial Organizational Psychology from the University of Baltimore.
Marla is passionate about collaborating with business leaders and employees to drive success through leadership training and coaching, fostering positive workplace culture, performance management, and team building. Her goal is to help businesses succeed so communities can prosper.
With Insperity for nearly 12 years, she currently leads the Washington DC Service Team, engaging with clients and supporting Insperity’s leadership development initiatives by facilitating programs and coaching high-potential employees.
Marla spends her free time with her husband, son, daughter, and her family. She is passionate about finding the next best recipe, technological gadget or television show and catching up on her reading list.
Nikki Peduzzi
Human Resources & Talent Acquisition Manager, Automated Systems Design, Inc.
Nikki Peduzzi joined ASD® in 2022, bringing with her over a decade of experience in payroll, recruiting, and human resources. As an experienced HR manager, she has a strong background in employee relations, talent development, and organizational strategy. Her well-rounded expertise allows her to offer valuable insight and a unique perspective across multiple facets of organizational development.
Nikki is fueled by a deep passion for people and believes that investing time and energy into others is essential to long-term success. This philosophy was further reinforced by her completion of a master’s degree in Industrial-Organizational Psychology, where she focused on the critical role of people-centric strategies in building strong workplace cultures. She combines her understanding of human behavior with practical HR expertise to help drive both employee satisfaction and business results.
Outside of work, Nikki is a proud mom to two energetic boys, ages 7 and 2. She enjoys football, music, and traveling—always finding ways to stay inspired and connected.
Jim Scheer
President, Circadia Technology (formerly Color Art Technology)
Jim Scheer brings over two decades of leadership and industry experience to his role as President of Circadia in St. Louis. Beginning his career with the company in 2001 – when it operated as Innovative Technology Group – Jim has played a key role in its evolution through multiple phases of growth and rebranding, including its transition from Color Art Technology to what is now known as Circadia.
Throughout his tenure, Jim has built a reputation for driving strategic growth, fostering long-term client relationships, and leading high-performing teams across a wide range of technology integration and managed service solutions. His background blends deep technical knowledge with a strong business acumen, allowing him to develop customized solutions that meet complex client needs in areas such as audiovisual systems, digital signage, and enterprise communication technologies.
Known for his consultative approach and commitment to innovation, Jim continues to guide Circadia’s efforts in delivering transformative workplace technology solutions throughout the St. Louis region and beyond.
He holds a Bachelor of Science degree from the University of Central Missouri.
Improving Your T&Cs to Mitigate Risk
Tuesday, May 20 at 11:00pm CDT
Both in the integration industry and in society broadly, the word “uncertainty” is ubiquitous these days. Whether it’s shifting tariff policy, elevated recession risk, endemic industry factors or shrinking profit margins, there are lots of stressors that integration business owners must contend with. And profitability anxiety is completely legitimate — but that’s no reason for integrators to feel powerless.
This Commercial Integrator and Security Sales & Integration webinar, produced in partnership with NSCA, will focus on how integration business leaders can take all the available logical steps, in terms of T&Cs, project due diligence and financial management, to ensure a strong profitability posture in 2025.
Integrators, installers, consultants and other industry professionals who attend this webinar will walk away with a clear, coherent narrative on how they can protect themselves. The panelists will be trusted sources from NSCA leadership, all of whom are intimately familiar with optimizing contract language, mitigating supply-chain risk and more.
Part of the webinar will be synthesizing best practices from a key NSCA document, “Tips to Reduce Risks in Product Procurement,” which touches on everything from contract-termination language, to shortages language, to protective payment terms.
Don’t feel as though your integration business is adrift in a sea of uncertainty. Attend this informative one-hour webinar from CI, SSI and NSCA to learn how to protect and preserve your profitability posture.
Speakers:
Mike Abernathy
Director of Business Resources, NSCA
Mike Abernathy is Director of Business Resources at NSCA. He has been part of the systems integration industry since 2001. He started his career with NSCA before spending 10 years with a commercial audio manufacturer where he managed international sales. Today, Mike’s role at NSCA is to assist members with business resources that help them operate their systems integration firm. He’s based in Wisconsin where enjoys times with his wife and two kids.
D. Eric Morris
CPA, CMA, CIA, CCIFP
D. Eric Morris has served over 40 years in senior financial positions for both private and publicly held construction companies. Eric’s continued passion is teaming up with entrepreneurs to create a better mousetrap.
Dan Schmidtendorff
President and CEO, Communication Company
Dan Schmidtendorff, President and CEO of Communication Company since 2006, previously held positions of Sales Director, Design Engineer and Project Manager. Dan served as president of the NSCA Board of Directors in 2023/2024 and currently serves as past president. He has degrees in both Electrical Engineering and Business from Purdue University.
Dan Ferrisi
Group Editor, Commercial and Security, Emerald
Dan Ferrisi has been a technology journalist for 20 years, covering the audiovisual and commercial integration industry since 2004. He leads the Commercial Integrator and Security Sales & Integration brands, focusing particularly on business best practices and strategic initiatives to empower integrators to run better, more profitable, more sustainable businesses that will thrive in the future.
Presented By:
By registering for NSCA webinars, roundtables and events, you are agreeing to allow NSCA to share your registration information with the event sponsor(s), who may elect to communicate or market its products or services directly to you. The email communications can be unsubscribed from at any time by contacting memberservices@nsca.org.
